Saturday 30 October 2010

Large SUV sales remain strong (U.S)

Despite the White House’s attempt to sway consumers away from large SUV’s, customers seem to be rebelling.
Sales of big SUV’s have risen in recent months, namely the Ford Expedition and Chevrolet Tahoe, and sales are reaching their 1000’s this year. GM’s sales of big utes are up 11%, with Ford reporting a 28% increase.

Chevrolet marketing manager, Mark Clawson said “Unless the country decides to limit people to only having two kids, only having one activity and not having things like snowmobiles, jet skis and boats, then there will be some people who will still want these vehicles”.

GM has established that a refurbish of its SUV line-up is due in 2013/’14.

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