Wednesday 22 August 2012

Video: Cheeky; Toyota releases controversial commercial featuring an androgynous model

We doubt that Toyota’s new controversial and bold new advertisement will be reaching airwaves outside Japan any time soon.

You see the commercial stars the new Auris, which will appear at next month's Paris Motor Show in both regular and Hybrid forms, and an unnamed androgynous fashion model from Israel.

The 19-year old male model with feminine qualities poses around the five-door hatchback and simultaneously we see a tagline saying, “NOT IN TREND, NOT CASUAL, NOT FOR EVERYONE, NOT AUTHORITY, BUT AURIS”.

While we’re unsure of what the actual concept of the advert is, the Auris is far from bold and daring judging by the video.





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