Friday 16 March 2012

European car sales fall 10%, hits French, Italian, and Japanese companies

New car sales have dropped by nearly 10% in February, hitting mainstream European manufactures the hardest.

Epic losers in the worst single month for European sales since Autumn 2010 were PSA Peugeot-Citroën, Opel/Vauxhall, Renault, Fiat S.p.A, Suzuki, and Mazda. On the astir were Mini, Chevrolet, Mercedes, Kia, Jaguar, and Land Rover, all making remarkable sales gains.

In the first two months of this year, Renault sales plunged by 28.5% to 129,455 units and Opel/Vauxhall were down 20.3% to 113,554 units. In addition, Peugeot and Citroën were down by 18.3% (125,525) and 12.8% (111,650), respectively.

Renault's recently revised models such as the Twingo city-car,
Mégane, and Scénic have failed to attract customers,
meanwhile Jeep's facelifted Compass and Patriot compact SUVs
are leading the marque's sales success.
Fiat S.p.A saw a 18.6% sales decrease overall, with Alfa Romeo sales figures plunging to 16,466 units – a fall of 28.5%. Other double-digit unfortunates included Toyota, Suzuki, Mazda and Seat. Mitsubishi and Honda were down 27.5% and 29.3%, respectively.

Jeep was the only firm to see the largest gain in February, with sales increasing 57.3% from 2,674 units to 4,206 units. Land Rover and Jaguar sales continue an upward trend, with the latter soaring by 54.5% to 13,779 units. The latter posted a respectable 10.5% increase in sales.

Other sales winners include Mini with 9.9%, Kia, Hyundai, and Chevrolet, posting 30%, 11.7%, and 22% gains, individually.

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