Aston Martin has decided to launch its premium city-car in a premium department store, Harrods.
The Cygnet is on display in Harrods department store on Brompton Road, Knightsbridge and is the first time the production model of the Cygnet has been on show in public.
The small Aston Martin is based on the Toyota iQ and is built in Japan. It will be put into production at Aston’s Gaydon headquarters in 2011.
The Cygnet will be available to view at Harrods until Saturday 11th December with the car on sale now through Aston Martin’s European dealership network.
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