Apparently, Chrysler was advertising the new Durango in which it was towing a float at low speed when the engine compartment caught alight. The fire was quickly distinguished and the parade continued without a hitch. This got us thinking of our own slogan for the Dodge marketing team to use to promote the new Durango. Check out the video and slogan after the jump!
Thursday, 19 May 2011
Video: Dodge Durango catches fire during a parade
Hot off the press is the news that a Dodge Durango caught fire whilst at the Cherry Blossom Parade in Washington, DC.
Apparently, Chrysler was advertising the new Durango in which it was towing a float at low speed when the engine compartment caught alight. The fire was quickly distinguished and the parade continued without a hitch. This got us thinking of our own slogan for the Dodge marketing team to use to promote the new Durango. Check out the video and slogan after the jump!
'The all new Dodge Durango – giving a whole new meaning of combustion'.
Apparently, Chrysler was advertising the new Durango in which it was towing a float at low speed when the engine compartment caught alight. The fire was quickly distinguished and the parade continued without a hitch. This got us thinking of our own slogan for the Dodge marketing team to use to promote the new Durango. Check out the video and slogan after the jump!
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